Case Study: Transforming Online Presence and Driving Growth for 1-2CallDrainage

Phil Leeder • June 20, 2025

Case Study: Transforming Online Presence and Driving Growth for 1-2CallDrainage


Client: 1-2CallDrainage

Industry: Drainage and Groundworks Services

Services Provided: Website Redesign, Digital Branding, Conversion Optimisation

Platform: Custom Website

The Challenge

1-2CallDrainage approached Wiljura Digital Solutions with a critical problem — their existing website was outdated, poorly designed, and failing to generate meaningful engagement or new business. The site lacked clarity, visual appeal, and effective conversion pathways, resulting in minimal enquiries and low online visibility.


They needed more than just a website redesign — they needed a strategic digital overhaul that would boost credibility, attract customers, and convert visitors into sales.


The Solution

Wiljura Digital Solutions conducted a thorough audit of the old website, identifying user experience issues, branding inconsistencies, and structural gaps. Working closely with the client, we redesigned and rebuilt the site from the ground up with a focus on:


Modern, mobile-first design to improve aesthetics and functionality


Clear calls-to-action to drive enquiries and contact form submissions


Improved site structure for SEO and user navigation


Integrated branding elements for a consistent, professional identity


Our team ensured communication remained simple and transparent throughout the process, keeping the client involved at each stage.


The Results

The impact was immediate and measurable. Post-launch, 1-2CallDrainage saw a 15% increase in sales and a 20% rise in enquiries, directly attributed to the improved website performance.


They also reported a noticeable increase in customer engagement, with several users commenting on how clean, professional, and easy to use the new site was.


Client Feedback

“Recently had a new website designed by Wiljura and could not fault any of the work done by the Team. Very easy to understand and work with and nothing has been too much trouble. 100% would recommend this company to anyone wishing to update or build a new website.”


“Working with Wiljura on building a new website for our business was one of the best decisions we made, a very professional brand development, design, and implementation. Our previous site was not engaging any new business and was poorly designed. Both our enquiries and sales have increased, and we have received many positive comments on how great the site looks and the ease of contacting us via the facilities on our website.”


“Our workload has increased, and I do believe it is through the website, as we have had a few comments on how well presented it is. I would say our sales have increased by 15% and enquiries have increased by 20%.”


Conclusion

This project demonstrates how thoughtful design and strategic development can turn a struggling website into a powerful business asset. At Wiljura Digital Solutions, we don’t just build websites — we build growth engines.


Thanks to Louise at 1-2CallDrainage for allowing us to write about the project. 

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